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How #Girlboss became a dirty word


by Kate Demolder
19th Aug 2022

Patrick Kavanagh once wrote, to name something is a love act and a pledge – but what happens when such pledges turn foul? Kate Demolder writes about the demise of the neologism #Girlboss and the notion that women could fix a broken system

When Nasty Gal founder Sophie Amoruso coined the neologism #girlboss in her memoir of the same name in 2014, the dawn of a freshly minted brand of baseless feminism began to bubble at the earth’s core. Just one year prior, COO Sheryl Sandberg released her now-infamous book Lean In (of which now bases her nefarious website LeanIn.Org) a potent call-to-arms of women in the workplace keen to dismantle the long-wielded power men had held in...

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