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27th Feb 2024
Want to join the IMAGE team? We're looking for a Marketing Account Executive.
Job Title: Marketing Account Executive
IMAGE Media is looking for a new Marketing Account Executive to join our bustling team. Join us on our journey in 2024, as IMAGE seeks to further consolidate its position as the number one place for Irish women to access premium lifestyle content. Our goal is to reach every tuned-in woman in the country with our 360-degree experiential, printed, social and digital offerings.
We’re currently on the lookout for a Marketing Account Executive who will play a key role in executing 360 branded partnerships within the IMAGE portfolio while reporting to the Head of our Branded Content.
We are looking for a reliable, IMAGE team player who has a marketing background, an understanding of the digital landscape and ideally experience in branded partnerships. This individual should be a strong communicator who operates collaboratively, and with transparency, to ensure they effectively manage the expectations of both internal and external stakeholders whilst driving strong results. We are looking for a candidate who has a can-do attitude, is brimming with initiative and creativity, is meticulously organised and has a strong eye for detail.
What You’ll Do:
Branded Partnerships
- Support the Head of Branded Content in all aspects of the role
- Manage and execute 360 branded partnerships to IMAGE client service standards of excellence
- Serve as the lead point of contact for all customer account management matters
- Planning, developing, monitoring and executing original branded content as part of a team for clients, across multiple platforms events, video, social, digital and print
- Nurture and grow relationships with existing clients and approach all campaigns with a view to receiving recurring bookings/briefs to ensure client retention and relationship development
- Attend client meetings and take action items at them and ensure executed post-meeting
- Act as a process guardian to ensure all due diligence is carried out before a campaign is set live
- Experience with Google Analytics and Google Ads preferred.
- Manage campaign deadlines effectively and meet agreed go-live dates
- Ensure quality checks and seamless campaign management – attention to detail is vital
- Act as a solutions provider and work collaboratively with all internal departments – Commercial/Editorial/Events/Digital/Production
- Manage IMAGE e-zine sends for branded partners on Active Campaign (artwork, segmentation, scheduling, analysis)
- Work to set KPIs and targets and report against them
What You Need To Have:
- Proven 3+ years of work experience within any of the following areas: Marketing/Branded Partnerships/Advertising/Creative Agency/Client Account Management
- Demonstrable ability to communicate with and influence key stakeholders
- Proven ability to juggle multiple projects at a time, while maintaining sharp attention to detail
- Excellent listening, negotiation and presentation abilities
- Strong verbal and written communication skills
- BA degree in business or similar
If this sounds like you, we’d love to hear from you! To apply, please email your CV and cover letter to: karen.bell@image.ie. The closing date for applications is Friday, March 8.