WIN a five-in-one air styler courtesy of Fiat

A hair styling device that takes you from day to night from a car brand that gets you from A to B? It’s all about the La Dolce Vita lifestyle.

Yes, summer may be coming to a close, but the La Dolce Vita lifestyle—and mindset—span all 365 days of the year. It’s all about leaning into the good life, soaking up the simple pleasures and embracing boundless contentment which is, I think you’ll agree, the secret to a happy and fulfilled life.

This mindset of vibrant jubilation and effervescent fun resonates with the essence of the latest launch from the Fiat brand, the Fiat 600.

The new Fiat 600 takes the best of the B and B-SUV worlds to offer a beautiful, joyful, and pampered driving experience, marking the brand’s return to the B-segments (small five-seater cars). Available in both hybrid and fully electric, it is an ideal car for Irish roads and the perfect embodiment of the brand’s values of Italian style and sustainability.

Fiat 600

The model has a generous size of 4.17 meters in length, features five doors, comfortably fits five people and 15 litres of interior storage with exceptional front storage and a boot with up to 385 litres of load capacity. It’s basically the Fiat 500’s bigger sister, taking its name from the original 600 while bringing all the Italian coolness and fresh style. Its exterior and interior design perfectly embodies the La Dolce Vita philosophy.

Compared to the 500, its augmented look features a sharper and more assertive face, a 600-chrome refreshed signature both on the front and on the sides, and a renewed LED lighting identity. The elegant yet dynamic exterior look is enhanced by the bigger wheels (up to 18” and a diameter of 690mm), black matt skirts and wheel arches. Several charming features highlight its exterior lines, such as the glossy black details, chrome accents and shining cues on the rear lights.

Inside, the Fiat 600 has several features specifically designed to offer the best pampering experience. With the La Prima version, the driver seat is equipped with seat adjustment power and a back-massage function, complete with ivory synthetic leather seats, with the FIAT monogram and turquoise accents that give a premium feel, and three-stage heating for maximum comfort.

It’s also packed with state-of-the-art safety and assistance features that make it ready for everyday life. It offers level-two assisted driving, bringing all the associated benefits to your journey. Features include adaptive cruise control, stop and go function, an electric parking brake, autonomous emergency braking and drowsy driver detection to monitor driver concentration levels.

Fiat 600

In terms of comfort and connectivity, the New Fiat 600 is available with several features that will make every trip a lot more pleasant and joyful. It is available with a hands-free power liftgate, all-powered windows, auto air conditioning, and dusk and rain sensors. A six-speaker sound system, 10.25” fully customisable radio with Navi, CarPlay and Android Auto wireless, a 7” digital cluster and connected services complete the offer.

To mark the occasion and celebrate the launch, we’ve teamed up with the folks at Fiat to get a taste of the La Dolce Vita lifestyle to one lucky IMAGE reader.

The prize

When it comes to treating yourself to the sweet life, putting time into making yourself look and feel good is crucial. For this reason, Fiat are giving away one Shark FlexStyle 5-in-1 Air Styler & Hair Dryer (with a storage case), worth €359.99.

With this hair styling tool, you can dry, curl, straighten, volumise, smooth and define your locks without the heat damage. Powerful, fast drying and versatile, this multi-styling tool is perfect for all hair types, will make your tresses less frizzy, improve your shine, and eliminate flyaways. Plus, it’s compact and lightweight, so you can pack it with you for overnight stays and getting ready on the move.