IMAGE Business Club members on the small habits that have improved their productivity
IMAGE Business Club members on the small habits that have improved their productivity

Sarah Finnan

Tried & Tested: IMAGE staff shares their favourite hydration hero
Tried & Tested: IMAGE staff shares their favourite hydration hero

IMAGE

Weekend Guide: 9 of the best events happening across Ireland
Weekend Guide: 9 of the best events happening across Ireland

Sarah Gill

Co-founder of the Hygiene Hub Ciára Dalton: ‘I wanted to make a tangible difference’
Co-founder of the Hygiene Hub Ciára Dalton: ‘I wanted to make a tangible difference’

Sarah Finnan

Winter wreaths you can use year after year
Winter wreaths you can use year after year

Megan Burns

There’s a new hydration mist on the market, and it didn’t come to play
There’s a new hydration mist on the market, and it didn’t come to play

IMAGE

Long live Irish shopping: inside Irish boutiques
Long live Irish shopping: inside Irish boutiques

Sarah Finnan

Dr Caroline West’s guide to talking to your teenagers about consent
Dr Caroline West’s guide to talking to your teenagers about consent

Megan Burns

This Art Deco Donnybrook house has been adapted for multi-generational living
This Art Deco Donnybrook house has been adapted for multi-generational living

Megan Burns

Havana Boutique owner Nikki Creedon on subversive monochrome
Havana Boutique owner Nikki Creedon on subversive monochrome

Suzie Coen

Image / Style / Beauty

Now everyone wants a floral face mask like Kate Middleton


By Jennifer McShane
11th Aug 2020
Now everyone wants a floral face mask like Kate Middleton

It turns out that the “Kate effect” doesn’t stop at clothes, shoes and handbags


This goes without saying (though we’ll continue to say it anyway): We should all be wearing face masks. It’s now compulsory in Ireland to wear them in all shops and on public transport to aid the fight against Covid-19.  They should also be worn in situations where social distancing is not possible. This is in line with World Health Organization (WHO) advice, which says non-medical face coverings should be worn in public where this is the case. They are also not a substitute for any of the other measures; to combat the virus, we need to be wearing masks, washing our hands and doing social distancing all at once, and all together.

Leading by example, Kate Middleton recently caused a spike in searches for floral face masks.

After stepping out wearing an Amaia London face mask there was a reported a 185 per cent increase in searches for “floral” masks within 24 hours. Yes, for her first royal engagements post-lockdown, the Duchess was photographed wearing the pretty Liberty print and now, well, everyone wants one.

Below we have details on where you can get Kate’s (the website is taking pre-orders) and other floral masks we’re loving right now. Remember to wash them after each use, and try not to touch your face or mask with your hands while you have them on.

Adult reusable face mask in Pink Pepper, approx €19 from Amaia London

Natalie B Coleman, €25

Irish designer Natalie B Coleman’s limited-edition styles are made with two layers of silk or digitally printed organic cotton, finished with an inner layer filter pocket. A share of profits goes to Women’s Aid, and we love this particular floral design.

ASOS DESIGN 3 pack face covering in floral prints, €19.99

EYGoods/Etsy, €13.20

Etsy seller EYGoods offers homemade face masks in prints inspired by Liberty of London’s styles.

Main photograph: @VogueRunway 


Read more: Opinion: ‘There’ll be a second lockdown if we don’t start taking face masks seriously’

Read more: 5 face masks with a cause that we are loving right now

Read more: Face masks for kids: 4 Irish-made options to cover up