This is Ireland’s most magical Christmas road trip

This festive season, take the wheel of an Alfa Romeo Junior and embark on an unforgettable road trip that combines the charm of Ireland’s festive traditions with the thrill of driving in one of Italy’s most iconic car brands.

Combining sportiness, cutting-edge technology, and luxurious comfort in a compact, head-turning package, the Junior redefines what it means to fall in love with driving again. It’s no surprise that it’s been shortlisted for Europe’s Car of the Year 2025 award.

Whether you’re navigating a bustling Irish town or this island’s scenic countryside roads, this latest addition to the Alfa Romeo family delivers an engaging and dynamic driving experience that makes every journey unforgettable. (Want to see it in action? Check out Nevo’s full review of the Junior here.)

So, starting in Dublin, this journey will take you through charming towns, magical Christmas markets, and cosy artisanal stops, all the while allowing you to experience the sheer joy of Alfa Romeo’s elegance and performance.

Stop 1: Plúr Bakery, Carlow

Nestled in the heart of Carlow, within Joyce’s Pub in Borris, Plúr Bakery is a must-visit for any road tripper with a taste for the artisanal. Famous for its naturally leavened sourdough bread, Plúr embraces old-world traditions with a modern twist. The bakery grows its own wheat, mills it on-site, and crafts loaves with unmatched care and intention. Grab a warm loaf or their signature pastries to enjoy on the road. The aroma alone will make your drive even more delightful.

Stop 2: Markets at Mountain View, Kilkenny

 

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Just a short drive from Carlow, make sure to stop at Mountain View’s weekly food and craft market. Set against the backdrop of rolling hills, this market is a haven for foodies and craft lovers alike. It’s an excellent spot to savour local delicacies and stock up on some festive provisions before heading home.

Stop 3: Winterval, Waterford

Finally, continue south to Waterford, Ireland’s oldest city, which transforms into a winter wonderland for its annual Winterval Festival. Running until December 23rd, Winterval offers something for everyone: twinkling lights, ice skating, Santa’s Grotto, and a host of festive performances.

Strolling through the European City of Christmas, you’ll feel the true magic of the season. Park your Alfa Romeo near the festivities and explore the markets and attractions on foot.

A drive to remember

Throughout the journey, your Alfa Romeo will be more than a mode of transport – it will be a companion in style, performance, and comfort. Whether navigating winding rural roads or cruising through city streets, the care will add a touch of Italian luxury and adventure to your Irish Christmas road trip.

So, this festive season, pack your sense of wonder and set off on an adventure. Along the way, you’ll experience the best of Ireland’s artisanal flavours, vibrant markets, and holiday spirit, creating memories to treasure long after the decorations come down.

Make this Christmas one to remember. After all, every great journey deserves an equally great car.

Starting at just €34,995 for the all-electric version, the Junior offers a perfect blend of iconic Alfa style and innovation, with a hybrid version arriving soon to give you even more ways to experience its distinctive charm. Ready to fall in love with driving again? Contact Alfa Romeo today or locate your local dealer to discover your perfect match. Meanwhile, stay connected and follow them on social media @alfaromeoireland for the latest news and updates. Cars available to order now and to drive from January 2025.