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Personal stylist Viorica Caraus on her favourite fashion finds

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by Sarah Gill
13th May 2024

From her does-it-all coat, to her party look essential, here are Viorica Caraus' favourite fashion finds.

A woman with over 12 years’ experience in the fashion industry, Viorica Caraus believes that when it comes to her clients, there is no such thing as a universal formula. Putting the ‘personal’ in personal stylist, Viorica seeks to help people strike a balance between how they feel and how they look, creating the best possible version of who they can be.

“Helping people to find their personal style and look their best every day has become my mission,” Viorica says. Providing a range of personalised services, including complete style transformations, wardrobe detoxes, capsule wardrobe creation, colour analysis, event styling, and photo-shoot styling, you’re in good hands with Viorica Caraus.

Here, we get a glimpse into her enviable wardrobe…

Viorica Coda

How would you describe your personal style?

My personal style is like a canvas where I blend comfort with sophistication, always staying true to my individuality. I love mixing classic pieces with trendy accents, creating looks that reflect my dynamic lifestyle and personality. Whether it’s a casual day out or a formal event, I aim to exude confidence and flair through my clothing choices. My style is mostly smart-casual with elements of elegance, striking a balance between polished and relaxed vibes.

The go-to shoe/trainers

In the past, I lived in high heels, but now I stand for comfort. In cooler weather, I love slipping into cowboy boots or ankle boots with a kitten heel for a touch of style and ease. During summer, my go-to shoes range from trainers for casual outings to ballet flats or mules for a chic and breezy look. Comfort is key, without compromising on style.

 

The does-it-all coat

A good quality mid-length wool coat is a must-have in my wardrobe — it’s the ultimate does-it-all piece. Whether I’m pairing it with jeans, skirts, or dresses, it effortlessly elevates any outfit, from casual to dressy. I often advise my clients to invest in a neutral-coloured basic coat (think beige or grey) that seamlessly blends with their wardrobe, ensuring versatility and timeless style.

The perfect jeans

It’s got to be the mid-waist or high-rise straight cut style! Here’s a little secret: this cut flatters almost all body shapes, beautifully balancing the silhouette. Plus, it pairs effortlessly with trainers, flats, or heels, making it a versatile staple for any wardrobe.

The must-have knitwear

When it comes to knitwear, fabric matters a lot. In winter, pure cashmere is the ultimate choice for warmth, but it also feels luxuriously soft and cosy. For warmer weather, mixed fabrics like cotton with linen are perfect for breathability. I always advise my clients to check the label for composition—having some percentage of natural fibres is a good sign. It ensures not only comfort, but also quality and durability in their knitwear choices.

 

The everyday jewellery

Everyday jewellery is like the finishing touch to my daily ensemble — it’s a must-have! I’m a huge fan of wearing jewellery every day, and to be honest, I might have a bit of a collection… I even wear jewellery at home! Accessories are key to adding that extra flair and making each outfit unique, even if I’m wearing the same clothes. Whether it’s delicate earrings, a statement necklace or stacked rings, jewellery adds a whole new dimension to my look.

The wear-everywhere handbag

When I meet with clients and need to bring my iPad along, my go-to bag is the GANNI Banner Tote Bag in a rich chocolate brown colour — it’s both stylish and practical. But on other occasions, especially when I want to keep things minimal, I prefer smaller bags to resist the temptation of carrying too much. It’s all about finding the perfect balance between fashion and functionality!

The Sunday cosy casual look

For my Sunday cosy casual look, comfort meets style seamlessly. Imagine slipping into an oversized sweater teamed with relaxed-fit jeans — a classic combination that exudes effortless charm. Layering with a trench coat for a chic touch, while slipping into a comfortable pair of shoes. But for those days spent indoors, I opt for a soft pyjama set or a silky ensemble for a more elevated loungewear look.

 

The ultimate pyjamas

When choosing the ultimate pyjamas, the fabric is key for a comfortable and restful night’s sleep. Opting for natural, breathable fabrics like cotton or silk is essential to ensure our bodies can breathe throughout the night. Synthetic fabrics can trap heat and moisture, leading to discomfort and disrupted sleep. Comfort should never be compromised, especially when it comes to a good night’s rest. There is a wide range of stylish pyjamas to choose from on the market, so we can enjoy both comfort and fashion while catching those z’s.

The party look essential

When it comes to the party look, it’s important to remember that each of us is unique, and what’s essential for one might not be for another. However, one thing that remains constant is the power of accessories to elevate any ensemble. Whether it’s a dazzling sequin dress, a sleek jumpsuit, or a chic tailored suit, the addition of bold jewellery, a statement clutch, and killer heels complete the look with flair. It’s all about expressing individuality and confidence, ensuring that every entrance is unforgettable and every moment is celebrated in style.

The most treasured piece

Oh, that’s a tough one! For me, the most treasured pieces aren’t just about what they are, but the memories and emotions they carry. Take my jewellery, for example; each piece from my husband has a story behind it, and I can still recall the occasion he gave it to me. Then there are those items I’ve chased after, like that H&M Studio bag I hunted for weeks — it felt like such a triumph when I finally got it! And let me tell you about my latest find — a sweatshirt by Jill&Gill. I fell in love with it last December, but it was sold out on their website. Can you imagine my excitement when they told me that they have it at an event I’ve attended? It was the very last one in their studio, and it happened to be in my size! These pieces aren’t just clothes or accessories; they’re little treasures that hold memories and stories close to my heart.

Viorica Coda

The wishlist item

Well, it’s constantly shifting, but there’s one thing that holds a special place in my heart right now — a new engagement ring. As my husband and I approach our 25th anniversary this year, I see it as a significant milestone in our journey together. Upgrading my engagement ring would be a beautiful way to celebrate our enduring love and commitment to each other.

The vintage shop to know

Nine Crows Vintage is a hotspot, especially with the resurgence of ’90s and ’00s styles. It’s known for its curated selection that perfectly captures the essence of those eras. The shop’s trendy offerings and unique pieces make it a go-to destination for vintage lovers seeking to add a nostalgic touch to their wardrobe. Whether you’re searching for iconic pieces from the past or simply looking to explore the world of vintage fashion, Nine Crows Vintage is definitely a shop to know.

Who to follow for style on social media

There are countless fashion bloggers and influencers out there, each with their own unique style and personality. It’s all about finding those who resonate with your own preferences and values. For me, Grece Ghanem is a standout example of ageless style and inspiration, proving that fashion knows no bounds. Liv Judd‘s fantastic personality shines through her impeccable sense of style, making her a joy to follow. And Anouk Yve‘s timeless elegance perfectly aligns with my personal style. It’s all about finding those who speak to you on a deeper level and inspire you to express yourself through fashion.

The beauty essentials / self-care ritual

Indulging in a self-care ritual is something I truly value, though I’ll admit I haven’t always been consistent. But, I’m making strides to improve! With time, I’ve come to appreciate the importance of self-care and the significance of using quality products. My skincare routine revolves around gentle cleansers, hydrating serums, and nourishing moisturiser to maintain a healthy and radiant complexion. I make sure to treat myself to a weekly face mask for that extra touch of pampering. I predominantly rely on No7 for my skincare needs, including makeup remover and cleanser, but I also have a soft spot for Lancôme’s skincare range. And let’s talk about lipsticks – I have an entire collection of different shades to match my varying outfits and moods throughout the day!

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